Renew, Energize, and Donate on May 9, 2024

At the heart of Keller Williams’ culture is our shared commitment to philanthropy. The immeasurable generosity of our team enables us to care for our own as well as our communities no matter the magnitude of what is needed.

What is RED Day?


Since May of 2009 our entire company – from the U.S. and Canada to our family abroad – sets aside the second Thursday of every May to Renew, Energize, and Donate within the communities we serve.

We’ve poured into our communities in a number of ways – building new homes from the ground up, gathering and distributing food to those who need it, organizing relief efforts when a natural disaster hits, and even spreading joy and raising funds as only KW can when life takes an unexpected turn. These are just a few ways we’ve given back to those who have poured into us. Whatever it is, the way you tell your story online can make all the difference.

Order Your RED Day shirts & hats now!

Black Hills Red Day T-Shirt
$28.00
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Black Hills Red Day Long Sleeve Shirt
$30.00
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Red Day Beanie
$28.00
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Frontier Red Day T-Shirt
$28.00
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Frontier Red Day Long Sleeve Shirt
$30.00
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Red Day Snapback
$28.00
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Western Trails Red Day T-Shirt
$28.00
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Western Trails Red Day Long Sleeve Shirt
$30.00
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